What it costs.
Work with us every month, or commission one defined project.
Monthly if your list keeps growing. One project if you need one thing by a date. Prices are in US dollars, agreed in writing before work starts.
Your ideas. Built every month.
Start small. Build continuously. Grow at your own pace.
Have a website to improve, a process to automate, an idea for an app, or a whole list? We help you decide what matters first, then keep building with you, month after month.
Start
$1,500a month
Something new working in 1 of every 4 weeks.
Something new working every month.
One priority at a time.
A steady, manageable pace.
Build
$3,000a month
Something new working in 2 of every 4 weeks.
Something new working every two weeks.
One main priority, with small improvements alongside.
For a roadmap you want to see moving.
Embedded
$6,000a month
Something new working in 4 of every 4 weeks.
Something new working every week.
A substantial roadmap, moving every week.
The closest thing to your own team. We take very few at a time.
Every partnership includes
Bigger roadmap? Let’s talk
- A written plan each month: what we’ll build, and in what order.
- A weekly written update: done, in progress, next.
- A shared list where you can add any idea, any time. Only agreed work goes ahead.
- Change pace any month. Stop with 30 days’ notice.
- Everything we build is yours, and each piece builds on the last.
- Keep it running, included for everything we’ve built.
Or one defined project.
One clear thing, with a fixed scope and one price agreed before we start.
Prices follow the size of the job, not the type of service. Any of the five layers can be a defined project or a bigger build: a small AI assistant, automation or integration starts at $1,500 like anything else. The $12,000 starting price is for substantial connected intelligent systems.
Working session
$400
Half a day with Nina or Jordi on one problem. You leave with it working, or with a one-page plan. A full day is $800. If a project or a monthly plan follows, what you paid comes off it.
For example: One automation, a booking setup, a second opinion on a plan, a tricky decision.
Defined project
from $1,500Starting price
One clear piece of work with a written scope.
For example: A landing page, a Shopify store, brand clarity, a campaign pilot, a small AI assistant, a single automation or integration.
Bigger build
from $3,500Starting price
Several pieces, or one substantial one.
For example: A full website, a visual identity, a membership launch, an app prototype or first version, a content system, connected automations, a migration.
Intelligent system
from $12,000Starting price
Substantial connected systems that work across your knowledge, tools and team, with approvals and monitoring. Not all AI work: a small assistant or automation can be a defined project.
For example: A knowledge assistant in real use across an organisation, a document pipeline, an operations system, agent orchestration.
Complex and enterprise projects
Custom quoteCustom quote
Complex platforms, multi-agent and enterprise systems. Scoped together, then one fixed quote.
For example: Marketplaces, multi-team platforms, enterprise integrations and agent systems.
Keep it running
After a project, we look after what we built. What you have decides the price.
$250a month
A site on its own
Updates and security kept current, forms checked. If something breaks, we start on it the next working day.
$500a month
Automations, apps and memberships
Anything with moving parts, and the site around it. Automations and integrations checked; logins, payments and member access watched. If people can’t pay or log in, we start on it the same working day.
If it breaks, we fix it. If it’s new, it’s a project or a monthly plan. Broken means something we built stopped doing what it did when we handed it over. If a provider changes and something has to be rebuilt, that’s new work. Working days are Mexico time. Included while you’re on Start, Build or Embedded. Stop with 30 days’ notice.
Get a price guide.
Pick what you think you need, from any of the five layers. We’ll show what it usually costs as one project, and roughly how long it takes at each monthly pace.
Your price guide
Pick what you think you need. We’ll tell you if it’s more, or less.
A guide, not a quote. The proposal has the real, fixed price, and you agree to it before we start.
The small print, in large print.
- Partnerships are billed monthly in advance, with no minimum term. Change pace any month. To stop, tell us 30 days ahead: you pay for those 30 days and nothing after.
- Every project gets a fixed-scope proposal and one price before work starts. Payments are staged across agreed milestones. Anything outside the agreed scope gets its own price before we do it.
- What you pay for a working session, $400 or $800 for a full day, comes off the project or first month that follows it.
- Not on Keep it running and something breaks? A working session fixes it. We don’t work by the hour.
- Keep it running is $250 a month for a site on its own, $500 when there are automations, apps or memberships, and included while you’re on a monthly plan. You pay hosting and subscriptions directly to the providers.
- You own the code, always.
Questions people ask.
What do I get each month?
A written plan for the month, a weekly written update, and something new working at the rhythm of your plan: every month on Start, every two weeks on Build, every week on Embedded. Add ideas to the shared list any time; we agree together what goes ahead. Something new working means a piece from the plan, live or ready to use. If we’re waiting on something from you, the date moves with it.
Monthly or fixed price?
A project commits to one defined result, a price and dates. A partnership commits to a pace: priorities can change as you learn, and how long the whole list takes is an estimate, not a promise. If you need a guaranteed finish date, choose a project. Its payments can still be staged.
Can I change pace or stop?
Yes. Move between Start, Build and Embedded from one month to the next, or stop with 30 days’ notice. Everything we’ve built stays yours.
What happens when the main things are built?
Slow down to Start for lighter improvements, carry on with the next set of ideas, or finish. If you finish, Keep it running looks after what we built for $250 or $500 a month. Not on Keep it running and something breaks? Book a working session: $400, and you leave with it working. You pay your own tools, like hosting, directly.
Is AI work always an intelligent system?
No. A small assistant, automation or integration is usually a defined project, from $1,500. The $12,000 starting price is for substantial connected systems.
What if my budget is smaller?
Begin with Start, a working session or a small defined project, and build from there. We make the scope smaller, not the quality.
Do I own the code?
Yes, always.
Do you use AI to build?
Yes, to move faster. We make the decisions, review what ships, and we’re accountable for the result.
Do you work for equity or a share of revenue?
Not as a way to pay for a project. Occasionally we partner with founders on something we both believe in, and that’s a different conversation. Tell us about it.
Something else? Ask us or book a 30-minute call.
Tell us what you need.
A few honest lines are enough. We read every message ourselves and reply within two working days.