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Five layers.
One studio.

These aren’t five businesses. They’re the layers of one project, and most projects need a bit of each.

Hire Nina for brand and messaging, Jordi for an app or an AI system, or both of us for the whole thing.

  1. 01Brand & WebNina + Jordi
  2. 02Apps & PlatformsJordi + Nina
  3. 03AI & AutomationJordi
  4. 04Creative & ContentNina + Jordi
  5. 05Systems & InfrastructureJordi

Layer 01 of 05

Brand & Web

Who you are, how it looks, and the site where people meet it.

Brand strategy, identity, websites, ecommerce and interactive experiences.

Nina leads, Jordi builds

Who it’s for

Founders, teachers and organisations whose work is better than the way it’s presented.

Sound familiar?

  • People don’t understand what you do from your homepage.
  • Your brand was made in a weekend, and it shows.
  • You need a launch page next month, not next year.

What we build

  • Brand strategy
  • Identity
  • Voice and messaging
  • Websites and landing pages
  • Ecommerce and Shopify stores
  • Interactive experiences

For example

  • A visual identity and a five-page bilingual site for a retreat space.
  • A launch page and email sequence for a new course.
  • An interactive story page for a product that needs explaining.

Layer 02 of 05

Apps & Platforms

Memberships, portals and apps that people log into, and come back to.

Web and mobile apps, memberships, portals, marketplaces and custom software.

Jordi leads, Nina shapes the experience

Who it’s for

Creators with a membership idea, organisations with members or students, and founders who need a first version that actually works.

Sound familiar?

  • Your members live across five tools, and none of them talk.
  • You want to know whether an app idea holds up before spending a year on it.
  • Your platform was built by someone who has since left.

What we build

  • Web apps
  • iPhone and Android apps
  • Memberships and members’ areas
  • Portals
  • Marketplaces and directories
  • Custom software

For example

  • A membership with payments, a members’ area and the emails that keep it going.
  • A working app prototype to put in front of ten real users.
  • A directory of practitioners with profiles, search and bookings.

Layer 03 of 05

AI & Automation

The tools you already pay for, talking to each other, with AI where it helps and a person approving what matters.

AI assistants, knowledge systems, intelligent workflows and automations.

Jordi leads

Who it’s for

Small teams who copy the same information between tools every day, and anyone whose inbox is mostly the same ten questions.

Sound familiar?

  • Every new client means a dozen manual steps.
  • The answers to common questions live in one person’s head.
  • You tried an AI chatbot, and it made things up.

What we build

  • AI assistants grounded in your own material
  • Knowledge systems
  • Intelligent workflows
  • Automations between your tools
  • Document reading and sorting

Nothing important goes out without a person saying yes.

For example

  • A sign-up that takes the payment, opens access, sends the welcome email and updates the CRM, with nobody copying anything.
  • An assistant that drafts replies from your course material for you to approve.
  • Applications read, summarised and sorted before anyone opens them.

Watch an automation run.

A new member pays, and five things happen without anyone touching them.

  1. Payment, waiting
  2. Access, waiting
  3. CRM, waiting
  4. Welcome email, waiting
  5. Teacher, waiting

$ waiting for a new member

Simulated. Nothing is charged or sent.

Layer 04 of 05

Creative & Content

Content that looks like you, made by a system instead of a scramble.

Campaigns, reels, carousels, AI-assisted media and content production systems.

Nina leads, Jordi builds the pipeline

Who it’s for

Creators and brands who need a steady flow of reels, carousels and campaigns without hiring a content team.

Sound familiar?

  • Every post starts from a blank canvas.
  • Your feed doesn’t look like your brand.
  • Each launch eats a month of your life.

What we build

  • Campaigns
  • Reels
  • Carousels
  • AI-assisted images and video
  • Content production systems
  • Publishing workflows

We don’t clone voices or make deepfakes, and you post your content yourself.

For example

  • A weekly carousel pipeline: your notes go in, on-brand drafts come out, and Nina approves each one.
  • A launch campaign of images and reels, directed by Nina and produced with AI tools.
  • A content calendar that publishes from wherever you already write.

Layer 05 of 05

Systems & Infrastructure

The engineering underneath: architecture, data and integrations for organisations that have outgrown their tools.

Software architecture, APIs, databases, cloud infrastructure, integrations, migrations, MCP, agent orchestration and complex operational platforms.

Jordi leads

Who it’s for

Established organisations with teams, data and years of knowledge spread across many systems.

Sound familiar?

  • Ten systems, and no single record of anything.
  • A migration everyone is afraid to start.
  • AI pilots that never made it into real work.

What we build

  • Software architecture
  • APIs
  • Databases
  • Cloud infrastructure
  • Integrations
  • Migrations
  • MCP services
  • Agent orchestration
  • Complex operational platforms

For example

  • A searchable knowledge layer over twenty years of teaching material, with permissions.
  • One place where staff can ask questions of the CRM and the course platform together.
  • A dashboard showing what every automated process did, and what it’s waiting on.

Not sure which layer it is?

That’s normal. Describe what you want to exist, or what isn’t working, and we’ll work out which pieces it needs.

The idea that doesn’t fit a category yet is welcome too. If it sounds a bit strange, we’re interested.

Prices follow the size of the job, not the layer: a small piece of any layer starts at $1,500.

Get a price guide